APO Product Options, Variants vs SM Product Options Comparison

Shopify merchants often face the challenge of offering customization with its default limit of 3 product options and 100 variants. To deliver advanced personalization—like custom pricing, conditional logic, swatches, or file uploads—you’ll need a dedicated product options app.

In this product options Shopify app comparison, we compare two powerful tools:

We cover features, UX, pricing, compatibility, and real‑world use cases to help you decide which app fits your store’s customization needs.

Overview of Each App

APO Product Options, Variants

APO Product Options offers a wide variety of field types and logic features—including automatic variant creation to bypass Shopify’s limits. It’s robust, customizable, and popular among stores with moderate to complex custom product setups.

  • Text, dropdowns, radio buttons, checkboxes
  • Color & image swatches
  • File uploads and date pickers
  • Conditional logic and option groups
  • Automatic variant creation for inventory tracking
  • Built-in price add-ons
  • Templates for option sets
  • Import/Export of settings

SM Product Options

SM Product Options is a modern, ultra‑fast app built for Shopify 2.0, offering a seamless UX, advanced logic, pricing formulas, and full compatibility with Shopify functions and storefront features.

  • Drag‑and‑drop builder with live preview
  • Color/image swatches, buttons, uploads, tooltips
  • Advanced multi‑step logic and modular layouts
  • Formula‑based dynamic pricing
  • Integration with Shopify Functions and discount codes
  • Edit‑in‑cart support and multi‑currency
  • Import/Export option sets

Feature-by-Feature Comparison

Feature APO Product Options SM Product Options
Text, Dropdown, Checkbox Fields
Color & Image Swatches
File Upload Fields
Date Picker
Conditional Logic ✅ (Advanced)
Price Add‑ons
Formula‑Based Pricing
Automatic Variant Creation
Multi‑Step Forms
Edit‑in‑Cart
Shopify Functions & Discounts
Import/Export Option Sets
Shopify 2.0 Support

Ease of Use

APO Product Options: Offers a comprehensive UI with many field types and logical grouping. Slightly technical in setup for variant generation and logic rules.

SM Product Options: Features a sleek drag‑and‑drop form builder, live preview, and modular logic that’s intuitive for merchants of all experience levels.

Use Case Scenarios

Scenario Recommended App
Personalized engraving or text Both
Color/image swatches needed Both
File uploads included Both
Inventory management via variant creation APO
Tiered pricing or advanced discounts SM
Multi‑step product builder SM
Edit customizations in cart SM

Pricing Comparison

Plan APO Product Options SM Product Options
Free Plan ✅ (limited) ✅ (basic)
Base Plan $14.99/month $10/month
Advanced Logic / Functions $20/month
Variant Creation Included

Support & Integration

Support Feature APO Product Options SM Product Options
Email Support
Live Chat
Help Center & Docs
Theme Integration Help Limited
Onboarding & Custom Setup Limited

Performance & Compatibility

APO: Fully compatible with most themes; variant creation adds backend flexibility, but storefront may load additional scripts.

SM Product Options: Ultra‑fast, lightweight storefront, optimized for Shopify 2.0, Functions, Shop Pay, and high‑traffic performance.

Real‑World Example

Store Type: Custom gift box with engraving and swatches

APO: Merchant uses automatic variant creation for each swatch and engraving combination, ensuring accurate inventory and fulfillment.

SM: Customer builds step‑by‑step gift box, chooses swatches, adds engraving, sees price change live, applies a discount, and edits options in cart.

Ratings & Reviews

  • APO Product Options: 4.7 stars. Praised for field variety and variant automation; however, some users find UI dated.
  • SM Product Options: 5 stars. Highly commended for modern interface, speed, advanced logic, and support.

Final Verdict

Choose APO Product Options if you:

  • Need automatic variant creation for inventory and fulfillment
  • Prefer structured option templates and backend inventory control
  • Are comfortable with a more technical setup

Choose SM Product Options if you:

  • Want a polished, drag‑and‑drop UX with live previews
  • Require advanced pricing logic, discount, and Shopify integration
  • Need a lightweight, performant solution for scalability

Conclusion

Both APO Product Options and SM Product Options expand Shopify’s capabilities beyond its variant limits. **APO** excels at inventory-driven variant workflows, while **SM** stands out with cutting-edge logic, UX, and Shopify-native optimization.

Make your choice based on your store’s needs—inventory control or enhanced UX and flexibility. Ready to get started? SM Product Options might be the game changer your store needs.

Back to blog