EasyFlow Product Options vs SM Product Options Comparison
Shopify’s default product setup limits stores to 3 options and 100 variants, which isn’t enough for merchants offering personalized, customizable products. Product options Shopify apps like EasyFlow Product Options and SM Product Options help overcome these limitations.
This comprehensive product options Shopify app comparison explores their features, pricing, ease of use, and real-world use cases—helping you choose the best app for your store.
App Overview
EasyFlow Product Options
EasyFlow is a high-performing, Built for Shopify‑certified app offering unlimited option sets, variant creation, and strong performance.
| Feature | Details |
|---|---|
| Unlimited Fields | Text, dropdown, calendar, file, swatches, buttons, checkboxes |
| Conditional Logic | Advanced logic support with bulk edit and apply features |
| Smart Price Add‑Ons | Includes dynamic pricing with multi-currency compatibility |
| Pricing | Free plan available; Premium plan at $9.99/month |
| User Reviews | 310+ reviews with an average rating of 5⭐ |
SM Product Options
SM Product Options is a modern, Shopify Functions-compatible app built for 2.0 stores, focusing on advanced logic, dynamic pricing, and seamless integrations.
| Feature | Details |
|---|---|
| Option Fields & Logic | Unlimited option fields with advanced conditional logic |
| Visual Inputs | Color/image swatches, file uploads, font selectors |
| Pricing Features | Formula-based pricing, one-time or percentage charges |
| Integrations | Integrates with multi-currency, Buy Now, Shop Pay, Shopify Functions & discount apps |
| Pricing | $10/month basic; $20/month Pro tier |
Feature-by-Feature Comparison
| Feature | EasyFlow | SM Product Options |
|---|---|---|
| Text, Dropdown, Checkbox Fields | ✅ | ✅ |
| Image / Color Swatches | ✅ | ✅ |
| File Uploads | Premium only | ✅ |
| Conditional Logic | ✅ | ✅ (Advanced) |
| Bulk Edit & Apply | ✅ | ✅ |
| Smart Price Add-ons | ✅ | ✅ (Formulas) |
| Multi-Currency | ✅ | ✅ |
| Import/Export Option Sets | ✅ | ✅ |
| Shopify Functions & Discounts | ❌ | ✅ |
| Edit-in-Cart Experience | ❌ | ✅ |
| Multi-Step Flow | ❌ | ✅ |
Ease of Use & Setup
EasyFlow
| Rating | Total Reviews | What Merchants Say |
|---|---|---|
| ⭐ 5.0 Average | 310+ Reviews | Fast loading, intuitive UI, and exceptional support |
SM Product Options uses a drag-and-drop builder with live preview and modular field & logic blocks—ideal for stores needing advanced workflows without code.
Use Case Scenarios
| Scenario | Best App |
|---|---|
| Basic personalization (text, dropdown) | Both |
| Upsell add-ons with pricing | Both |
| Storewide option sets, bulk updates | EasyFlow |
| Dynamic pricing formulas or discount logic | SM Product Options |
| Edit customization in cart | SM Product Options |
| Conditional, multi-step flows | SM Product Options |
Pricing Overview
| Plan | EasyFlow | SM Product Options |
|---|---|---|
| Free | ✅ (Core features, no file upload) | ✅ (Basic) |
| Base Paid | $9.99 / mo | $10 / mo (or $7.99 via yearly) |
| Advanced Plan | $9.99 covers everything | $20 / mo for Pro |
Merchant Reviews & Ratings
- EasyFlow: 5⭐ average from 310+ reviews. Merchants note fast loading, intuitive UI, and exceptional support :contentReference[oaicite:14]{index=14}.
- SM Product Options: 5⭐ average. Highly rated for feature set, performance, and compatibility with Shopify Functions :contentReference[oaicite:15]{index=15}.
Performance & Compatibility
EasyFlow is built for speed, with minimal storefront impact and Shopify responses, earning “Built for Shopify” status :contentReference[oaicite:16]{index=16}.
SM Product Options leverages Shopify Functions, integration with checkout flows, multi-currency, and is optimized for Shopify 2.0 themes :contentReference[oaicite:17]{index=17}.
Final Verdict
Choose EasyFlow Product Options if you:
- Want a free or budget-friendly tool with fast performance
- Need unlimited variants and bulk editing capabilities
- Prefer a lightweight UI with hassle-free setup
Choose SM Product Options if you:
- Need advanced logic and dynamic pricing with formulas
- Want seamless Shopify Functions, discount, and checkout integration
- Require multi-step customization flows and edit-in-cart support
Conclusion
Both EasyFlow and SM Product Options excel at extending Shopify's customization capabilities. Choose EasyFlow for simplicity, performance, and strong value. Go with SM Product Options for a feature-packed, modern, and scalable solution.
Ready to upgrade your product customization? Evaluate your priorities and start a test run—either app can help boost conversions and customer satisfaction.