Quick redirect app redirect pattern setup

How to create a redirects pattern?

Redirects are essential for maintaining SEO and a smooth customer experience—especially during site changes, product removals, or URL restructuring. SM Quick Redirects & 404s makes this process faster and more automated through smart rules, bulk tools, and live 404 detection.

Here's a detailed guide on how to create redirect patterns using the Quick Redirects & 404 Shopify app:

Step 1: Access the Quick Redirects & 404 App

  1. Log in to your Shopify Admin panel.
  2. Navigate to Apps from the left sidebar.
  3. Click on Quick Redirects & 404 to open the app dashboard.

Step 2: Create a Redirect Pattern

  1. From the app dashboard, click on the Create Redirect button.
  2. Select the Pattern Redirect option.

Wildcard Pattern

Wildcard patterns are simple and convenient to use. They utilize the * character to represent any sequence of text. For instance, a rule using the pattern:

Product redirect pattern

Redirect From: /products/*-old
Redirect To: /products

Example:

Redirect From: /products/test-old
Redirect To: /products

Collection redirect pattern

Redirect From: /collections/*/archive
Redirect To: /collections/all

Example:

Redirect From: /collections/summer-sale/archive
Redirect To: /collections/summer-sale

Blog redirect pattern

Redirect From: /blogs/old-news/*
Redirect To: /blogs/news/$1

Example:

Redirect From: /blogs/old-news/sale-updates-2025
Redirect To: /blogs/news/sale-updates-2025

Regex Pattern

Regex patterns in Shopify redirects allow you to match and redirect URLs using flexible expressions like:

Redirect From: /collections/(.*)/products/(.*) 
Redirect To: /collections/$1

Example:

Redirect From:/collections/summer-sale/products/test-product
Redirect To: /collections/$1

Advance regex pattern

Redirect From: /\/(testing\/.*)$/i
Redirect To: /products/$1

Example:

Redirect From: /testing/product-handle 
Redirect To: /products/product-handle

This pattern redirects anything starting with /testing/ to a matching URL under /products/, preserving the path after /testing/.

Step 3: Save and Activate the Redirect

  1. Click Save Redirect to apply the pattern.
  2. Confirm the redirect appears in the Redirect List.

Step 4: Test Your Redirect

  1. Open your Shopify store and visit a URL matching the redirect pattern.
  2. Ensure the URL redirects correctly to the new destination.

Examples of More Redirect Patterns

  1. Redirect all old product pages to a new collection:
    • From: /products/*
    • To: /collections/all
  2. Redirect discontinued items to a general category:
    • From: /collections/clearance/*
    • To: /collections/discounted
  3. Redirect blog articles with dynamic slugs:
    • From: /blogs/news/*
    • To: /blogs/latest/{{ wildcard }}
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